Ari Fidler, CFP^® AIF^® BFA

Ari is the Founder of Picacho Financial Consulting. With nearly two decades of experience in the financial services industry, Ari is deeply involved in all of our firm’s core services. His passion lies in working closely with individuals and companies to develop effective compensation and benefit plans, as well as crafting efficient tax, retirement, insurance, estate, and financial planning strategies at the individual level.

His professional credentials include holding the FINRA Series 7 and 66 licenses, as well as life and health insurance licenses (CA Insurance Lic #0G61855). Ari earned a Bachelor of Science degree from New Mexico State University and has further enhanced his expertise by becoming a CERTIFIED FINANCIAL PLANNER®, an Accredited Investment Fiduciary, and a Behavioral Financial Advisor.

Having been raised in a family of scholars and educators, he holds the value of lifelong learning close to heart. Committed to continually educating himself on the ever-changing codes, rules, regulations, and trends within the industry to ensure he serves his clients to the best of his ability.

Outside of the office, Ari’s life is filled with adventures alongside his wife, Kate, and their two children, Claire and Ben. Whether exploring their city or immersing themselves in other cultures overseas, one constant remains: their love of being active outdoors and surrounded by their friends and family. In his downtime, his hobbies include cooking in his wood-fired pizza oven, photography, playing basketball, and hiking or camping.